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    April 12

    Dish Network's HD Satellite: Total Failure

     
     
     
    Dish Network's HD Satellite: Total Failure
    SES Americom says it can't be saved.
    By Swanni
     
    Washington, D.C. (April 12, 2008) -- Dish Network's plans to expand its High-Definition lineup were stymied yesterday when its new satellite was declared a total failure.

    Dish had planned to leave space on the AMC-14 satellite which was launched last month by SES Americom. The satellite was the first of three that Dish hoped to use this year to expand its HD programming.

    But the AMC-14 satellite failed to reach its proper orbit shortly after launch and SES yesterday officially declared that it can't be saved.

    Dish did not comment on the news, but has said recently that it's still "on track" to increase its national HD lineup from 76 to 100 channels by year's end and significantly increase its local HD offering.

    The satcaster noted that it has two more satellite launches this year.

    However, DIRECTV now has 95 national HD channels and yesterday's setback is likely to impact Dish's plan to stay competitive with its satellite rival.

    In a statement, SES yesterday said efforts to reposition the satellite created "
    unacceptable risks and would result in a severely shortened life of the satellite. Therefore, we have no choice but to claim a total loss of the satellite with our insurers."
     
     

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